{"id":177,"date":"2021-03-29T10:56:31","date_gmt":"2021-03-29T10:56:31","guid":{"rendered":"https:\/\/odysseyuk.net\/?page_id=177"},"modified":"2023-11-16T15:51:44","modified_gmt":"2023-11-16T15:51:44","slug":"about","status":"publish","type":"page","link":"https:\/\/odysseyuk.net\/about\/","title":{"rendered":"About"},"content":{"rendered":"

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About Odyssey<\/span><\/h1>\n

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Odyssey \/ (\u02c8\u0252d\u026as\u026a<\/span>) \/\u00a0Od.ys.sey<\/span><\/strong>
noun [usually singular]<\/em><\/span>
: a long\u00a0voyage marked by many changes. <\/span><\/p>\n

[\/et_pb_text][et_pb_button button_url=”#1″ button_text=”Learn More” _builder_version=”4.16″ _module_preset=”default” custom_button=”on” button_text_size=”16px” button_text_color=”#FFFFFF” button_bg_color=”#A5C63B” button_border_width=”2px” button_border_color=”#A5C63B” button_border_radius=”5px” button_font=”|600|||||||” button_use_icon=”off” custom_margin=”|||0px|false|false” custom_padding=”8px|30px|8px|30px|true|true” global_colors_info=”{}”][\/et_pb_button][et_pb_button button_url=”\/services” button_text=”Services” _builder_version=”4.16″ _module_preset=”default” custom_button=”on” button_text_size=”16px” button_text_color=”#FFFFFF” button_border_width=”2px” button_border_color=”#A5C63B” button_border_radius=”5px” button_font=”|600|||||||” button_use_icon=”off” custom_padding=”8px|35px|8px|35px|true|true” global_colors_info=”{}”][\/et_pb_button][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ module_id=”1″ _builder_version=”4.16″ _module_preset=”default” background_enable_color=”off” use_background_color_gradient=”on” background_color_gradient_stops=”rgba(73,125,193,0.05) 0%|rgba(73,125,193,0.05) 100%” background_color_gradient_overlays_image=”on” background_color_gradient_start=”rgba(73,125,193,0.05)” background_color_gradient_end=”rgba(73,125,193,0.05)” background_image=”https:\/\/odysseyuk.net\/wp-content\/uploads\/2021\/03\/Our-Approach-bg.png” custom_padding=”80px||80px||true|” global_colors_info=”{}”][et_pb_row make_equal=”on” module_class=”btn-inline” _builder_version=”4.16″ _module_preset=”default” width=”90%” max_width=”1440px” custom_padding=”1px||21px||false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” custom_css_main_element=”margin: auto;” global_colors_info=”{}”][et_pb_text _builder_version=”4.16″ _module_preset=”default” header_2_font=”|700|||||||” custom_margin=”||30px|||” global_colors_info=”{}”]<\/p>\n

The Change Journey<\/h2>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_3,1_3,1_3″ use_custom_gutter=”on” gutter_width=”2″ make_equal=”on” module_class=”btn-inline” _builder_version=”4.16″ _module_preset=”default” width=”90%” max_width=”1440px” custom_margin=”|auto|60px|auto||” custom_padding=”0px||0px||true|” global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”4.16″ _module_preset=”default” background_color=”#FFFFFF” custom_padding=”40px|30px|40px|30px|false|true” border_radii=”on|5px|5px|5px|5px” border_width_top=”5px” border_color_top=”#0B1121″ box_shadow_style=”preset1″ box_shadow_blur=”13px” box_shadow_spread=”-10px” global_colors_info=”{}”][et_pb_text _builder_version=”4.16″ _module_preset=”default” text_text_color=”#63707D” custom_margin=”||17px|||” global_colors_info=”{}”]<\/p>\n

We work with <\/strong><\/span>you to help bring about sustained behavioural change within your organisation.<\/p>\n

Change by definition is a journey into the unknown. <\/span><\/p>\n

This can be a challenging and scary prospect, so resistance to it is inevitable and completely understandable.\u00a0<\/span><\/p>\n

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One thing that significantly increases the chances of people following you, is if they can see you are fully committed to the journey. Because, if you’re not, how on earth can you expect others to follow you?<\/p>\n

The first step in our work with leaders is to encourage them to take a step back and ask themselves these questions:<\/span><\/p>\n

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\u2013\u00a0<\/span><\/strong><\/span>\u00a0Are you sure you need <\/strong><\/span>this change?
\u2013<\/span>\u00a0\u00a0<\/strong><\/span>Are you sure you want <\/strong><\/span>this change?
<\/strong><\/span>\u2013<\/strong><\/span>\u00a0 Are you sure you believe <\/strong><\/span>in this change?
<\/span><\/strong><\/span>\u2013<\/span><\/strong><\/span>\u00a0 Are you sure you’re prepared for the consequences <\/strong><\/span>of this change?
<\/span><\/strong><\/span>\u2013<\/span><\/strong><\/span>\u00a0 Are you sure you’re ready to role model <\/strong><\/span>this change?<\/p>\n

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When they\u2019re sure they\u2019re sure about the change, it’s then time to get everyone on the same page because…<\/p>\n

No individual change, no organisational change.<\/p>\n

It’s as straightforward as that.<\/p>\n

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Core Drivers of Behaviour<\/span><\/h2>\n

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Our experience and research tells us that people only change if they believe it to be important<\/strong><\/span>, acceptable<\/strong><\/span> and possible<\/strong><\/span> for them.<\/p>\n

This is why initial resistance to any proposed change is very normal and can often look like this…<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_3,1_3,1_3″ use_custom_gutter=”on” gutter_width=”2″ make_equal=”on” _builder_version=”4.16″ _module_preset=”default” width=”90%” max_width=”1440px” custom_padding=”0px|||||” global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”4.16″ _module_preset=”default” background_enable_color=”off” custom_padding=”||30px|0px|false|false” global_colors_info=”{}”][et_pb_image src=”https:\/\/odysseyuk.net\/wp-content\/uploads\/2021\/04\/importance-1.jpg” title_text=”importance-1″ _builder_version=”4.16″ _module_preset=”default” border_color_all=”#FFFFFF” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.16″ _module_preset=”default” background_enable_color=”off” custom_padding=”||30px|0px|false|false” global_colors_info=”{}”][et_pb_image src=”https:\/\/odysseyuk.net\/wp-content\/uploads\/2021\/04\/acceptability-1.jpg” title_text=”acceptability-1″ _builder_version=”4.16″ _module_preset=”default” border_color_all=”#FFFFFF” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.16″ _module_preset=”default” background_enable_color=”off” custom_padding=”||30px|0px|false|false” global_colors_info=”{}”][et_pb_image src=”https:\/\/odysseyuk.net\/wp-content\/uploads\/2021\/04\/possibility-1.jpg” title_text=”possibility-1″ _builder_version=”4.16″ _module_preset=”default” border_color_all=”#FFFFFF” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.16″ _module_preset=”default” width=”90%” max_width=”1440px” custom_padding=”100px||100px||true|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.16″ _module_preset=”default” text_text_color=”#FFFFFF” width_tablet=”100%” width_phone=”100%” width_last_edited=”on|desktop” module_alignment=”center” custom_margin=”||-4px|||” custom_padding=”||3px|||” global_colors_info=”{}” width__hover_enabled=”on|desktop”]<\/p>\n

If we want people to join you on the journey, we need to convince them that it’s important<\/strong><\/span>, acceptable <\/strong><\/span>and possible <\/strong><\/span>enough for them to do so.<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_3,1_3,1_3″ use_custom_gutter=”on” gutter_width=”2″ make_equal=”on” _builder_version=”4.16″ _module_preset=”default” width=”90%” max_width=”1440px” global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”4.16″ _module_preset=”default” background_enable_color=”off” custom_padding=”||30px|0px|false|false” global_colors_info=”{}”][et_pb_image src=”https:\/\/odysseyuk.net\/wp-content\/uploads\/2021\/04\/importance-2.jpg” title_text=”importance-2″ force_fullwidth=”on” _builder_version=”4.16″ _module_preset=”default” border_color_all=”#FFFFFF” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.16″ _module_preset=”default” background_enable_color=”off” custom_padding=”||30px|0px|false|false” global_colors_info=”{}”][et_pb_image src=”https:\/\/odysseyuk.net\/wp-content\/uploads\/2021\/04\/acceptability-2.jpg” title_text=”acceptability-2″ _builder_version=”4.16″ _module_preset=”default” border_color_all=”#FFFFFF” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.16″ _module_preset=”default” background_enable_color=”off” custom_padding=”||30px|0px|false|false” global_colors_info=”{}”][et_pb_image src=”https:\/\/odysseyuk.net\/wp-content\/uploads\/2021\/04\/possibility-2.jpg” title_text=”possibility-2″ _builder_version=”4.16″ _module_preset=”default” border_color_all=”#FFFFFF” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.16″ _module_preset=”default” width=”90%” max_width=”1440px” custom_padding=”70px||||false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.16″ _module_preset=”default” text_text_color=”#FFFFFF” width_tablet=”100%” width_phone=”100%” width_last_edited=”on|desktop” module_alignment=”center” custom_margin=”||-4px|||” custom_padding=”||2px|||” global_colors_info=”{}” width__hover_enabled=”on|desktop”]<\/p>\n

If we can convince people that the change is important, acceptable and possible enough to them<\/strong><\/span>, we’ve created a compelling case for change<\/strong><\/span>.<\/p>\n

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Our Approach<\/h2>\n

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The next obvious step is to bring the change to life. We do this by focusing on 4 interlinked elements.<\/p>\n

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Doctoral Research<\/h2>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_2″ make_equal=”on” _builder_version=”4.16″ _module_preset=”default” custom_margin=”||60px||false|false” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/odysseyuk.net\/wp-content\/uploads\/2021\/04\/phil.2-bw-no-bg.png” title_text=”phil.2-bw-no-bg” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.16″ _module_preset=”default” custom_css_main_element=”margin: auto;” global_colors_info=”{}”][et_pb_text _builder_version=”4.16″ _module_preset=”default” text_text_color=”#FFFFFF” width_tablet=”100%” width_phone=”100%” width_last_edited=”on|tablet” module_alignment=”center” custom_margin=”||1px|||” global_colors_info=”{}”]<\/p>\n

Our work is informed by a fundamental understanding of how people make behavioural decisions and what it takes to influence those decisions to help bring changes to life.<\/p>\n

That understanding and our approach is underpinned by doctoral research into Behavioural Decision Making and subsequent practical application.<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_button button_url=”\/services” button_text=”Services” button_alignment=”center” _builder_version=”4.16″ _module_preset=”default” custom_button=”on” button_text_size=”16px” button_text_color=”#FFFFFF” button_bg_color=”#A5C63B” button_border_width=”2px” button_border_color=”#A5C63B” button_border_radius=”5px” button_font=”|600|||||||” button_use_icon=”off” custom_margin=”|||0px|false|false” custom_padding=”8px|30px|8px|30px|true|true” global_colors_info=”{}”][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.16″ _module_preset=”default” background_enable_color=”off” background_image=”https:\/\/odysseyuk.net\/wp-content\/uploads\/2021\/03\/Background-circle.png” custom_padding=”90px||90px||false|” global_colors_info=”{}”][et_pb_row module_class=”btn-inline” _builder_version=”4.16″ _module_preset=”default” width=”90%” max_width=”1440px” custom_padding=”0px||0px|||” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.16″ _module_preset=”default” header_2_font=”|700|||||||” header_2_text_color=”#0B1121″ custom_margin=”||20px|||” global_colors_info=”{}”]<\/p>\n

Meet the Team<\/h2>\n

[\/et_pb_text][et_pb_text _builder_version=”4.16″ _module_preset=”default” text_text_color=”#63707D” width_tablet=”100%” width_phone=”100%” width_last_edited=”on|desktop” module_alignment=”center” custom_padding=”||50px||false|false” global_colors_info=”{}”]<\/p>\n

Between us we have more years of experience than we’d like to admit!<\/p>\n

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Liz Staniforth <\/h3>\n

[\/et_pb_text][et_pb_text _builder_version=”4.16″ _module_preset=”default” text_font=”|800||on|||||” text_text_color=”#0B1121″ text_font_size=”13px” text_letter_spacing=”2px” width_tablet=”100%” width_phone=”100%” width_last_edited=”on|desktop” module_alignment=”center” custom_padding=”||0px|50px|false|false” custom_padding_tablet=”” custom_padding_phone=”||40px|30px|false|false” custom_padding_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n

Founder & Managing Director <\/p>\n

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Dr Phil Allcock <\/h3>\n

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Founder & Director<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_2″ use_custom_gutter=”on” gutter_width=”2″ make_equal=”on” module_class=”btn-inline” _builder_version=”4.16″ _module_preset=”default” width=”90%” max_width=”1440px” custom_padding=”0px||0px||false|false” global_colors_info=”{}”][et_pb_column type=”1_2″ module_id=”overlay_unique_id_451″ _builder_version=”4.16″ _module_preset=”default” background_color_gradient_direction=”0deg” background_image=”https:\/\/odysseyuk.net\/wp-content\/uploads\/2021\/05\/John-Langford-Larger.png” link_option_url=”#acr-1″ global_colors_info=”{}”][et_pb_text _builder_version=”4.16″ _module_preset=”default” header_2_font=”|700|||||||” header_2_text_color=”#0B1121″ header_3_font=”|700|||||||” header_3_text_color=”#0B1121″ custom_margin=”||-4px||false|false” custom_padding=”610px|||50px|false|false” custom_padding_tablet=”” custom_padding_phone=”260px|||30px|false|false” custom_padding_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n

John Langford <\/h3>\n

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Partner<\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_2″ module_id=”overlay_unique_id_455″ _builder_version=”4.16″ _module_preset=”default” background_color_gradient_direction=”0deg” background_image=”https:\/\/odysseyuk.net\/wp-content\/uploads\/2021\/05\/Hannah-Hill1.png” link_option_url=”#acr-1″ global_colors_info=”{}”][et_pb_text _builder_version=”4.16″ _module_preset=”default” header_2_font=”|700|||||||” header_2_text_color=”#0B1121″ header_3_font=”|700|||||||” header_3_text_color=”#0B1121″ custom_margin=”||-4px||false|false” custom_padding=”610px|||50px|false|false” custom_padding_tablet=”” custom_padding_phone=”300px|||30px|false|false” custom_padding_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n

Hannah Hill <\/h3>\n

[\/et_pb_text][et_pb_text _builder_version=”4.16″ _module_preset=”default” text_font=”|800||on|||||” text_text_color=”#0B1121″ text_font_size=”13px” text_letter_spacing=”2px” width_tablet=”100%” width_phone=”100%” width_last_edited=”on|desktop” module_alignment=”center” custom_padding=”||0px|50px|false|false” custom_padding_tablet=”” custom_padding_phone=”||40px|30px|false|false” custom_padding_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n

Business Manager <\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.9.4″ _module_preset=”default” background_color=”#0B1121″ background_image=”https:\/\/odysseyuk.net\/wp-content\/uploads\/2021\/03\/blue-background.png” background_enable_image=”off” custom_padding=”60px||60px||true|” global_module=”495″ saved_tabs=”all” global_colors_info=”{}”][et_pb_row column_structure=”1_2,1_2″ make_equal=”on” module_class=”btn-inline” _builder_version=”4.23.1″ _module_preset=”default” width=”90%” max_width=”1440px” custom_padding=”0px||0px||true|” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″][et_pb_column type=”1_2″ _builder_version=”4.16″ _module_preset=”default” custom_css_main_element=”margin: auto;” global_colors_info=”{}”][et_pb_image src=”https:\/\/odysseyuk.net\/wp-content\/uploads\/2021\/03\/email-no-bg.png” title_text=”email-no-bg” _builder_version=”4.16″ _module_preset=”default” width=”60px” global_colors_info=”{}”][\/et_pb_image][et_pb_text _builder_version=”4.16″ _module_preset=”default” text_text_color=”#FFFFFF” text_font_size=”18px” custom_margin=”||10px||false|false” global_colors_info=”{}”]<\/p>\n

Think we could help you?<\/p>\n

[\/et_pb_text][et_pb_text _builder_version=”4.16″ _module_preset=”default” header_2_font=”|700|||||||” header_2_text_color=”#FFFFFF” custom_margin=”||30px|||” global_colors_info=”{}”]<\/p>\n

Great, let’s talk<\/span>!<\/h2>\n

[\/et_pb_text][et_pb_text _builder_version=”4.16″ _module_preset=”default” text_text_color=”#FFFFFF” custom_margin=”||50px|||” global_colors_info=”{}”]<\/p>\n

Enter your details and a short description of how we can help, and we\u2019ll be in touch to arrange an initial chat.<\/p>\n

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